A group of students have hit a high note with a Birmingham based charity after pledging to donate half the proceeds from a music festival to help support its work in the region.
The students, who are studying at the University of Birmingham, are teaming up with FareShare, who will soon be reaping the benefits of the fifth Vale Festival, which took place last week.
The charity, which is managed in the West Midlands by Midland Heart, is responsible for the delivery of quality surplus food to organisations which work with vulnerable people.
Mick Lynock, manager of FareShare, said: “We rely heavily on volunteers and charitable donations, so we are delighted by the students’ response.
“FareShare works with over 100 organisations to provide essential food supplies to those who need support. The proceeds will help the volunteers who deliver this essential service and raise funds to keep the charity on track.”
The students were so impressed by the benefits of reducing food waste going to landfill through the provision and re-distribution of quality food to people in need, they felt that it was a cause worth singing about.
Rachel Rogers, student co-ordinator and event organiser, said: “We had already decided that this year’s festival would focus on hunger and the world food shortage.
“Following thorough research on charities in the area which fitted the festival’s aspirations, the committee chose FareShare as it was really impressed with how it tackles food poverty in the region.”
The Vale Festival, known locally as Valefest, takes place annually at the University of Birmingham. Organised by students, all proceeds go to charitable causes.